Marketing for the intelligent marketer

I believe I have talked a bit about guerrilla marketing for your book, but might I suggest that you take a little more care in your choice of marketing campaigns than certain marketers that I am sure you have seen in the news recently.

Any marketing campaign that paralyzes almost half a city and draws national media attention to terrorism is not the best of campaigns to launch.

Try for something a little less damaging to your efforts. Maybe do like I did at one time and make up some laminated book marks to be left at your local library? Or do as a friend of mine does and get products with your novel cover printed on them from a place like Cafe Press and give them to friends and family as part of their Christmas presents.

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