Expensive flashlight

I was reading my Twitter feed and Flashlight Worthy Books pointed out this LED Flashlight that has an unbelievable price tag on it. I feel bad when I pay $20 for a Mag Light, I can't imagine paying that much for a flashlight - particularly how easily they get misplaced or borrowed and never returned.

I think I'd have to buy some kind of lo-jack for the thing if I bought that flashlight LOL!